While many are absorbing rays at the beach, others are looking ahead to the holiday season. August and September are good months to kick start the holiday season by buying your holiday greeting cards or Xmas cards. Many merchants are offering large promotional discounts on personalized holiday cards bought before the end of September.
With the increased recognition of social media sending holiday cards has lost some of their luster. However, business managers recognize the significance of connecting with their customers to strengthen their brand image. Others find it a forceful tradition that helps cement friendships by sharing stories of family and loved ones.
With the increased recognition of social media sending holiday cards has lost some of their luster. However, business managers recognize the significance of connecting with their customers to strengthen their brand image. Others find it a forceful tradition that helps cement friendships by sharing stories of family and loved ones.
Whatever the motivation, engraved Christmas cards make a powerful statement in shaping your Christmas message. Colors are bolder, designs sharper and papers are usually of a much higher quality than the flat-printed holiday cards sold over the internet. While Christmas images and the greeting are often preprinted, new dies are created to add your names and the return address to the Christmas card.
While engraved holiday cards tend to be more expensive than the typical mass-produced Christmas cards, the three dimensional effect and opaque colors of engraving make engraved holiday cards small works of art. Each engraved color is applied with a fresh die and press run, so increasing overall printing costs. Nevertheless, the effect of an engraved holiday card is worth the additional expense.
Crane & Co. Has been making beautifully etched Christmas cards and fine stationery for a few years. Crane's normal brightly-colored Xmas tree frequently sets the standard for the rest of industry which tries to emulate the close-resolution printing required to make these crisp designs.
Equally provoking is the rather obscure designer and printer, Robert D'Arconte. Operating from a wonderful studio in Brooklyn, NY, Mr. D'Arconte is, perhaps, the only designer who actually engraves his own Christmas cards. D'Arconte is well known for his burnished metallic colors and embossed stamping which frame his modern designs.
For quite some time Mr. D'Arconte has resisted promoting his cards online because low resolution internet images often
While engraved holiday cards tend to be more expensive than the typical mass-produced Christmas cards, the three dimensional effect and opaque colors of engraving make engraved holiday cards small works of art. Each engraved color is applied with a fresh die and press run, so increasing overall printing costs. Nevertheless, the effect of an engraved holiday card is worth the additional expense.
Crane & Co. Has been making beautifully etched Christmas cards and fine stationery for a few years. Crane's normal brightly-colored Xmas tree frequently sets the standard for the rest of industry which tries to emulate the close-resolution printing required to make these crisp designs.
Equally provoking is the rather obscure designer and printer, Robert D'Arconte. Operating from a wonderful studio in Brooklyn, NY, Mr. D'Arconte is, perhaps, the only designer who actually engraves his own Christmas cards. D'Arconte is well known for his burnished metallic colors and embossed stamping which frame his modern designs.
For quite some time Mr. D'Arconte has resisted promoting his cards online because low resolution internet images often
Crane & Co. Has been making beautifully etched Christmas cards and fine stationery for a few years. Crane's normal brightly-colored Xmas tree frequently sets the standard for the rest of industry which tries to emulate the close-resolution printing required to make these crisp designs.
Equally provoking is the rather obscure designer and printer, Robert D'Arconte. Operating from a wonderful studio in Brooklyn, NY, Mr. D'Arconte is, perhaps, the only designer who actually engraves his own Christmas cards. D'Arconte is well known for his burnished metallic colors and embossed stamping which frame his modern designs.
For quite some time Mr. D'Arconte has resisted promoting his cards online because low resolution internet images often distort the quality of his designs. This year, for the first time, Mr. D'Arconte has allowed the online reproduction of 18 holiday cards that may be bought online or through authorized dealers.
About the Author:
Equally provoking is the rather obscure designer and printer, Robert D'Arconte. Operating from a wonderful studio in Brooklyn, NY, Mr. D'Arconte is, perhaps, the only designer who actually engraves his own Christmas cards. D'Arconte is well known for his burnished metallic colors and embossed stamping which frame his modern designs.
For quite some time Mr. D'Arconte has resisted promoting his cards online because low resolution internet images often distort the quality of his designs. This year, for the first time, Mr. D'Arconte has allowed the online reproduction of 18 holiday cards that may be bought online or through authorized dealers.
About the Author:
Sheila May is the owner of Therese Saint Clair and a founding member of the Stationers Guild and writes often about the latest trends in Christmas cards and engraved holiday cards.